The 5TH

General Manager
2017 -

Online Offline

Organiser
2014 -

Haydenshapes

Freelance web design
2017

Aquabumps

Freelance web design
2016

ZANEROBE

Digital Marketing
2015 - 2017

Barney Cools

Digital Marketing
2015 - 2017

Subtype Store

Digital Marketing
2015 - 2017

Online Store Guys

Co-Founder
2013 - 2015

BodyWise

Co-Founder
2013 - 2017

Plan Lab

Co-Founder
Sold 2013

A strategic thinker with creative passion, Mike helps to grow build brands, digital products & ecommerce channels with a unique blend of technology, brand storytelling, design and data experience.

He is currently General Manager at The 5TH where he is growing the team beyond being an ‘Instagram brand’, working closely with founders on select eCommerce projects and organising Online Offline, a bi-monthly brand and eCommerce interview series with the founders of Australia’s most interesting digital-native businesses.

He spent his time designing from a young age, taught himself to code and as he grew up, became more intrigued by business, innovation and technology. After studying entrepreneurship and reading anything he could on marketing, he pursued start-ups and learning opportunities before more recently leading and freelancing with some of Australia’s favourite cult brands.

Recent digital & ecommerce design projects:

Creative direction: